Emotional eating is a normal coping mechanism in response to strong feelings. Research shows that 75% of all our eating is emotionally driven. This means we eat not because we are hungry but because we are bored, stressed, or anxious. This happens because the body starts producing a hormone called cortisol when you start feeling alarmed or upset which makes us crave sugary, fatty, or salty foods. Repetitive emotional eating can result in a whole host of weight-related health problems which is why it is important to stop emotional eating. Here are a few strategies to do that.