This happens mostly when we feel anxious, stressed, mad, tired, sad, or bored. The body perceives these emotions as chronic stress and the brain releases cortisol, a hormone that can stimulate the appetite thus causing food cravings. The science of cravings is complex, but we’re often seeking salt, fat, and/or sugar. These foods stimulate the release of dopamine, which can initially make us feel good and keep us wanting more.